Today’s trademark investigations are more complex than ever. For example, infringing networks are larger and more spread out. Offending parties are more in tune to intellectual property laws. Opposing counsel are crawling out of the woodwork and seem to be a dime a dozen. Judges are still trying to get a grasp on what is happening in this rapidly-changing landscape. As a result, major companies, government officials, and high-profile attorneys regularly seek the guidance of MI:33. Beginning in his early adulthood, our CEO Rob Holmes has consistently been an effective innovator in these areas. Rob backs up his stellar reputation with his vast experience, impressive track record, and high integrity.
Proper trademark investigations are not only the front-end of the branding process, but an essential part of maintaining your intellectual property rights after you’ve secured them. Once a company conducts trademark searches and looks at other applications and registrations, they call MI;33 to clarify those results. Our investigators dig deep to uncover and verify past, present and future trademark use information.
What’s in a Name?
Rob Holmes was involved in the most important trademark investigations of our time. Some of them helped form eBay’s VeRO program, the Anticybersquatting Consumer Protection Act, and the Digital Millennium Copyright Act. Many clients have implemented Holmes’ trademark investigations to win big landmark cases. Two of those cases are the most significant third-party liability cases of all time. The first was against an Internet Service Provider (Louis Vuitton v. Akanoc), and the second was against an online marketplace (Chloe v. Tradekey). Holmes is the world’s most elite expert on counterfeiting investigations on the Web. We have conducted more than 20,000 cases involving intellectual property on the Web. Louis Vuitton, Richemont, Fox, Luxottica, Gucci, Activision, and Microsoft are representative of brand owners who have benefited from our trademark investigations.